Tuesday, August 14, 2012

ACBJ to relaunch Portfolio.com - Austin Business Journal:

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and American City Business Journals . Bizjournal will oversee the editorial and businesx sides of the The Portfolio.com editorial team and sales staff will be baser in New York. Condé Nast Portfoliko magazine and its Website Portfolio.com launchedd in April 2007; the magazinse closed in April. The site provided insight intothe day’s top businesa stories, with analysis from bloggers and columnists. Tim Bradbury, presidenty of new media at ACBJ, and David group president at Condé Nast, announcecd the move Wednesday. ACBJ and Condé Nast are units of . In additiobn to newly created content, Portfolio.
con will share content with other Nast sites suchas , and , as it did before. It also will be the home of the archivesx of content publishedby Portfolio’s print and digital properties over the past 24 “We are excited abouy continuing Portfolio.com and including the site in the bizjournalsx network because we were impresses by Portfolio’s strong Web presence, its clean and crisl design, and its voice in the business-journalism Bradbury says. “We believe our readersd will benefit as therelaunched Portfolio.com will have a stronger focus on industry news and a greater missiohn to offer information relevant to today’s busines s professionals.
” On top of its existingy strengths, Portfolio.com will leverage the collaborative skillzs and insights of the more than 600 ACBJ businesz journalists around the country, Bradbury The site will have access to loca l market intelligence and work collaborativelyy with ACBJ newsrooms across the country, presenting the most important local insights through a national lens and making it uniques among national business media, he “We knew that Portfolio.com was a highly valuable asset, with an established digital brand, stron direct navigation by users, and a solid, long tail of trafficx from content published over the past two years,” Carey said.
“We saw ACBJ as a perfect match due to its great editorial resourcesz in thebusiness arena, and view this as a win for both Portfolio.com’as readers and the company.” Portfolio.com grew to 2.8 millio n monthly unique visitors and won industry praise with awardas such as the MIN:Best of Web Awardr 2008, MIN:Hottest Launch of the Year and Webby nominees in Best Busineses blog and Financial Services categories. Bizjournals is the onlinew media divisionof ACBJ, the nation’s largest publishere of metropolitan business newspapers.
It operates the Web sitez for each ofthe company’d 40 print business journals and operates a Web-onlt site with local business news and informatioj for Los Angeles. Condé Nast includes 22 consume magazines, Condé Nast Digital, the Fairchilc Fashion Group, Parade, the Condé Nast Media Group and the SharefServices Centers.

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